“We chose a video brochure as it’s a novel method of communication that is a little bit different and has greater cut through. We like the immediacy and practicality of the video brochures, as there is no guarantee that videos online actually reach our members and if we can hand video content to them we know it has arrived there.
Our goal with the video brochure was to provide more than 300 Victorian shop stewards who are our workplace representatives with a tool that would help them in recruiting, while also increasing knowledge and awareness of union services.
We were very happy with it and it seems to have been well received by the end users. We’re launching our second video brochure in the next few weeks.
We recommend tmdigital as the team was flexible and informative and were quick to provide samples and the information we needed – they were professional every step of the way.”